Weve now seen that not only can Spotify be a powerful discovery mechanism, but is actually enabling totally independent artists to earn a substantial income from the platform.īut this isnt happening from the traditional ways that an artist grew a music career. The only problem? They were so, so wrong. They claimed that Spotify was devaluing music, was going to prevent artists from being able to make a living, and no one was going to make any money off of the paltry amount that Spotify pays per stream. old people), were wreaking havoc on every outlet they could: NPR, Billboard, Trichorist, you name it. I know I know, this is totally counter-intuitive based on all the headlines youve read since Spotify launched in the US about 6 years ago.
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